Ginger Cowles: Senior Editor for The Spruce
About Ginger Cowles
Ginger Cowles is a seasoned Senior Editor for The Spruce, a leading home website that offers practical tips and inspiration to help readers create their best home. With over 20 years of experience in journalism, Ginger specializes in home-related news, including major sales, collaborations, and trends. She is passionate about making The Spruce the go-to destination for homeowners looking to improve their living spaces.
Experience
Before joining The Spruce, Ginger served as the senior digital editor at Family Circle, where she oversaw content strategy and managed the editorial calendar for content on parenting and home life. She also held the role of homepage editor at MSN.com, one of the largest news portals in the world, where she curated and managed news and lifestyle content.
Role at The Spruce
As Senior Editor for The Spruce, Ginger leads news and trending content initiatives, including assigning and publishing stories. She has created and oversees several successful content franchises, such as “Girls Who Build” and “Big Little Spaces.” Ginger is also responsible for ensuring that all content on The Spruce meets the highest standards of accuracy and trustworthiness.
Education and Expertise
Ginger holds a degree in journalism from the University of Texas at Austin. Her extensive experience in lifestyle content, particularly in home decor, has made her an expert in the field. She is known for her timeless, functional, and beautiful home decor style that combines investment pieces with trendy accents.
The Spruce: A Trusted Source for Home Advice
The Spruce is a subsidiary of Dotdash Meredith, a renowned publisher of digital content. The website reaches 32 million people each month, making it a significant resource for homeowners. The Spruce is committed to providing practical, real-life tips and inspiration from certified experts in the home and garden fields.
Content Franchises by Ginger Cowles
- Girls Who Build: This franchise showcases the stories and projects of women who are passionate about building and DIY.
- Big Little Spaces: This franchise offers solutions and inspiration for maximizing space in small homes and apartments.
- Trending Home News: This franchise keeps readers up-to-date on the latest trends, sales, and collaborations in the home decor industry.
Why Choose The Spruce?
The Spruce is unique among home websites for its:
- Practical Tips and Inspiration: The Spruce provides actionable advice and budget-friendly solutions for all aspects of home life.
- Real-Life Stories and Projects: The Spruce features real-life stories and projects from homeowners, showcasing how to create beautiful and functional spaces.
- Expert Contributors: The Spruce’s content is written by certified experts in the home and garden fields, ensuring accuracy and trustworthiness.
- Commitment to Quality: The Spruce is committed to providing the most up-to-date and reliable information to help readers make informed decisions about their homes.
Whether you’re looking for inspiration, practical advice, or expert guidance, The Spruce is the ultimate resource for homeowners. With Ginger Cowles at the helm, The Spruce continues to be a trusted source for creating your best home.