Hannah Freedman: Content Strategy Expert in Home and Lifestyle
Hannah Freedman is a seasoned content strategy manager with extensive experience in eCommerce, digital media, and print publications. Her expertise lies in developing and executing content strategies that drive engagement and conversions for home and lifestyle brands.
Experience
Prior to joining Dotdash Meredith, Hannah held editorial roles at renowned publications such as Insider, Family Traveller, and Oprah.com. She has also contributed her writing to prestigious outlets including Vanity Fair, Thrillist, Brides, Here Magazine, Greatist, and Roads & Kingdoms.
Education
Hannah holds a master’s degree in Publishing and Digital Media from New York University. Her academic background has equipped her with a deep understanding of the publishing industry and the latest trends in digital media.
Content Strategy for eCommerce
Hannah’s expertise in content strategy for eCommerce websites is unparalleled. She understands the unique challenges of creating content that both informs and persuades customers to make purchases. Her strategies focus on developing high-quality, SEO-optimized content that ranks well in search results and provides valuable information to potential buyers.
Digital Marketing and Content Creation
Hannah’s digital marketing savvy enables her to develop and execute multi-channel content campaigns that reach target audiences effectively. She leverages social media, email marketing, and paid advertising to promote content and drive traffic to websites. Her content creation skills encompass a wide range of formats, including blog posts, articles, infographics, videos, and social media updates.
Home Improvement and Interior Design
Hannah’s passion for home improvement and interior design shines through in her work. She has a keen eye for spotting trends and translating them into actionable advice for homeowners. Her content provides practical tips and inspiration for creating beautiful and functional living spaces. She covers topics such as home decor, furniture selection, kitchen and bathroom remodeling, and outdoor living.
Lifestyle and Media
Hannah’s understanding of lifestyle trends and media consumption patterns allows her to create content that resonates with target audiences. She stays abreast of the latest developments in home design, fashion, travel, and entertainment. Her content reflects the aspirations and interests of modern homeowners, providing them with valuable insights and inspiration for living their best lives.
Commitment to Quality
Hannah is committed to providing readers with the most trustworthy and reliable information. She collaborates closely with certified experts in home and garden to ensure that her content is accurate, evidence-based, and practical. Her goal is to empower homeowners with the knowledge and resources they need to make informed decisions about their homes.
The Spruce: A Trusted Home and Lifestyle Resource
The Spruce, a Dotdash Meredith brand, is a leading online destination for home and lifestyle enthusiasts. Hannah’s content strategy plays a pivotal role in the website’s success, reaching millions of readers each month. The Spruce offers a vast library of articles, videos, and other resources that provide practical advice, inspiration, and expert guidance on all aspects of homeownership.
Hannah Freedman’s expertise in content strategy, digital marketing, and home and lifestyle makes her a valuable asset to any organization. Her passion for creating high-quality, engaging content that empowers homeowners is evident in all of her work.
